Good marketing and boring, don’t mix, but Social media in particular, really hates boring. Social media platforms are designed to make sure boring sinks to the bottom, and remarkable rises to the top. Both Google and Facebook work that way. Twitter works that way – heck, life works that way. If you’re going to be visible on social media, you’re not going to do it by being boring.
If you’re the only one talking about your product, then that’s a monologue – and Facebook, Continue reading “3 Ways To Not Be Boring & Why It Matters in Online Marketing”