Pastel Payroll – When NOT to Use A Picture In Advertising

Pastel in Zimbabwe published an advert a few months ago to get you to attend their Payroll & HR Free Seminar. Now Pastel is a great product no doubt, but there was a huge problem with the advert… one we see all to commonly in Zimbabwe advertising…the wrong picture.

Pretty as she is, the picture of the girl makes no sense, whatsoever. Then when you read the caption Continue reading “Pastel Payroll – When NOT to Use A Picture In Advertising”