The Herald, Newsday, Daily News, H-Metro and about 10 other Zimbabwean newspapers are in a daily street fight for your attention. They battle not with fists and boots, but with Continue reading “Zimbabwe Newspapers and How To Win The Daily Battle For Attention.”
Why Size Matters – Old Mutual Advertising.

Old Mutual recently ran a full page advert in a local newspaper to let you know how long they’ve been in business. 165 years people. they want you to know that as a result of all those years of wisdom, you get to live your greatness everyday.
How? I have no idea. Continue reading “Why Size Matters – Old Mutual Advertising.”
"Don't Make Donations To Herald Newspaper, Zimbabwe"
About 5 years ago, I discovered something shocking about the Herald Newspaper in Zimbabwe. It angered the heck out of me and I decided to do something about it.
Did you know:
The Herald newspaper is probably Zimbabwe’s Most Successful and Cash Rich Charity.
They’ve raked in more in cash donations than ANY HIV AIDS or Cholera based NGO in Zimbabwe ever did! Shocking right? But, I know this, because for years, I myself (and many more) was a major contributor, without even knowing it!
But now – no more donations from Max Soutter.
See, I’ve found a way to turn the tables around in my favor. These days, I’m the one milking them for financial gain… here’s how you can too (100% legal) Continue reading “"Don't Make Donations To Herald Newspaper, Zimbabwe"”