So where and what are the best business opportunities for entrepreneurs in Zimbabwe? Usually i have three answers to that question…but today, just one really important one. But you might not like it…
Opportunities are everywhere in Zimbabwe. Opportunities to make money make a difference, make a living – make whatever. The problem is not the lack of local business opportunities; it’s your inability to see them. Fortunately, that’s not as hard as it seems, once you know how.
Actually there are more than 10 things to know about marketing, but there are a few things that if you know them, you immediately stand out.
* If you are marketing from a fairly static annual budget, you’re viewing marketing as an expense. Good marketers realize that it is an investment.
* People don’t buy what they need. They buy what they want.
* Business to business marketing is just marketing to consumers who happen to have a corporation to pay for what they buy.
* Traditional ways of interrupting consumers (TV ads, trade show booths, junk mail) are losing their cost-effectiveness.
* Effective stories match the worldview of the people you are telling the story to.
“Give and it will be given to you. A good measure, pressed down, shaken together and running over will be poured into your lap. For with the measure you use, it will be measured to you.” Jesus. Luke 6:38, The Bible.
There are two places your business can operate from, the Fair trade economy or the Generosity economy. Most people are aware only of the first choice.
I’ve been saying it for over a year now, but it’s more and more true by the day… content is a massive opportunity in Zimbabwe. The internet has seen incredible growth in the last 2 years, and social media (Facebook, Twitter, LinkedIn, Google Plus) is dominating the way we spend time online.
What are all these people doing on Facebook?
Looking to connect to people (even brands) that have the content they’re attracted to. Unique, interesting, useful content that’s relevant. be the one providing this content to your market, and you start to develop a community of people around you – Fans and friends whose recommendations and referrals (or lack of) will soon mean the difference between success and failure for many businesses in Zimbabwe.
A lot of people talk about how Zimbabwe has great opportunities, “we should position ourselves for what’s coming”. Most people saying that have no idea what they’re talking about or how to position themselves. I’ve just told you how.
Start a blog, a brand page, a fan page – something, and sell as little as possible. Instead use it to deliver high quality, relevant content to your community.
I’ll be providing more content about this, stay tuned.
If you’re already in or planning on entering the business of real estate (property sales) in Zimbabwe, then you probably already know how vitally important a strong online presence is.
Together with classifieds adverts, your own website is vitally important if you’re going to succeed in the business – not just any website…one that’s known, followed and gets traffic and generates leads.
www.propertyplace.wordpress.com is well positioned to gain you more leads, expand your reach and brand presence and fast forward your success as a real estate agent or in any related business.
Once you own the site, we will customize it for you (if you already have a brand that you’re working with) and give you a strong marketing boost to get you going faster and even more powerfully.
Interested in finding out more about why Property Place is a valuable asset? Please contact us immediately and we’ll show you.
Use the email form below or contact Max Soutter directly on firstname.lastname@example.org or 263773098648
What are the best business opportunities in Zimbabwe right now? It’s a question I’m asked almost every week. There are at least 3 answers – equally accurate, but not equally useful.
The first is a template response, which will basically list for you the most commonly known business opportunity areas in Zimbabwe.
Mining for example – Gold, Chrome, diamonds etc.
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Mining is a golden opportunity in Zimbabwe for entrepreneurs and investors – but you already knew that right?
Problem is, Mining is only an opportunity for you is you have money, a lot of it to get started. It’s capital intensive to identify, purchase then actually dig and eventually profit from what you find in mining.
A good many Zimbabweans joined the ‘gold rush’ (or diamond rush) and bought mines in a hurry, only to find that they couldn’t afford to dig. Eventually, many are forced to sell it off to someone with the capital, often time, without much (any) profit from the whole transaction.
Answer number two is more useful to you…but no one wants to hear it, because it’s work. The worst kind. It’s the kind of work men fear most, involving the use of the brain, not the hands!
How do you find a business opportunity in Zimbabwe? My best answer is that ‘it depends’.
Depends who you are. An opportunity for you may not be one for you.
Depends what you have. You may not have the access or the assets to take advantage of the same opportunities as I do.
If that sounds like I’m answering a question with a question, it’s because I am. The question of what are the best business opportunities in Zimbabwe is best answered by the question
If you force my hand though, I’ll give you another answer though. A simple formula for finding any opportunity anywhere.
Ask yourself these 3 questions
What do people In Zimbabwe want That I Can supply competitively? Don’t ask what do people need, because we don’t always buy what we need, we buy what we want. Many Zimbabweans spend more on entertainment than they do on many things you may think they need (education and self-improvement, Health matters, home maintenance etc).
What are Zimbabwean businesses selling and can I help them sell better or can I out sell them? This is great if you’re the really entrepreneurial type and understand the power of marketing. To find out what people are selling, buy a week’s worth of newspapers and look for trends. What products are advertised the most. What kind of ads? What are they saying. I’ll go deeper into this another time.
What do people want that they can’t get a satisfactory solution to right now? If you can find this, you’ve found a golden opportunity. It’s means that you’ve acknowledged the presence of competition, but that you may be able to offer a better solution.
That’s it, well not quite…there is another option for finding business opportunities in Zimbabwe…
Let Me Find Business Opportunities FOR You!
If you’re interested in a more risk free and ‘real world’ answer to the question of business opportunity, I have another answer for you. It’s reliable and pretty easy (no real work involved on your part). It’s a unique method that will uncover the specific and actionable opportunities you’re probably after. It’ll cost you $180, but well worth it for the right person. If that sounds like too much to pay for good information, you’re almost certainly wouldn’t be able to take advantage of the opportunities if i gave them to you free.
If you’re interested, let me know, I’ll tell you how it works.
Recently Zimbabweans were hit with the terrible news of the death of retired Army General, Solomon Mujuru. He was a genuine national hero – an endangered species in most countries. Right from the beginning, the story had ‘foul play’ written all over it, for most Zimbabweans.
Somethings you just don’t have time to learn how to do. Like breathing. When a baby is born, there are only a few things that he really needs to know from day one, the rest can wait. Breathing is one of those things. Every second a newborn baby isn’t breathing is a second closer to a horrible end.